ARC Fitness Project Ambassador

Just a few weeks ago I received an interesting message on Instagram from @arcfitnessproject. They are a brand new company and looking for ambassadors. They saw my profile and asked if I was interested. At first it looked similar to other organization that offer ambassador programs; a discount on products in exchange for posts featuring their items. Not a bad deal most of the time. But I hadn’t yet taken up offers since, even with a discount, the products generally are not cheap and not really high need items for me. The one company for which I have been an ambassador for a while is prAna. They actually have an application process and require proof that you are working in one of their fields i.e. yoga, outdoor adventuring, or climbing. I have loved their clothing, accessories, and mission since working at FIT3 back in 2011-12 so when I found out about their ambassador program for professionals it was an easy decision to apply.

I took a closer look at ARC Fitness Project and from their website saw they have more going on than others. ARC Fitness Project sell products to raise money for youth fitness education. Currently, a portion of ARC Fitness Project proceeds go towards funding youth athletics across the country through GoodSports. Since youth fitness is a most endangered school class I was quickly on board with their goals of youth fitness education.

So, I figured I better get in touch. Shortly there after two rather nice things happened. First, I agreed to be a yoga ambassador, went down to visit Gary and Tony at ARC Fitness Project headquarters in Santa Clara, received a mat (no cost), and we spent about a half hour or so shooting with their mat and wheel. Pictures in this entry are from the shoot!

Second, ARC Fitness and RISE Yoga for Youth became fast friends and will be announcing a partnership soon. Our first act as partners will be to attend a local YogaFest where I will lead a couple of youth yoga classes. Additionally, part of all ARC product sales at the event will go to RISE. SO, come visit us at YogaFest, bring a kid for the youth yoga, and feel free to buy a little merch!

Photos by Tony Phan

 

Finding My Students

Back in June a couple of young ladies, Audrey Garces and Sarahbeth Maney, from the SF Examiner joined my Wednesday morning yoga class at Silver Avenue Family Health Center. They were summer interns at the paper and had seen an email asking if anyone wanted to run a story about our free community yoga class. Audrey and Sarahbeth seemed young and even said they were interns only for the summer, so I suspected the story would be tucked away somewhere deep in the paper. I was surprised to find on Sunday July 9th that their story and a picture of me was on the front page of the SF Examiner. In fact, the website had the article under ‘Breaking News’ for a few hours that day. :0

 

SF Examiner across the street from my building July 9th

It’s a good article and touches on the importance of yoga accessibility. Yoga accessibility has become a pretty big part of my career. I don’t currently have any studio affiliation. I work mostly with kids in school at their schools and beyond that I go to the health center and the Indiegogo offices. When I teach I am bringing class to the students rather than asking my students to find me. I believe this is important because, for most of the people I teach, there might be no other access to class or perhaps no real introduction to yoga beyond large scale media messages. Limited access can be caused by any number of reasons including a busy schedule, costs, or physical limitations.

 

“Jaedra DiGiammarino instructs a yoga class at the Silver Avenue Family Health Center in San Francisco, Calif. Wednesday, June 28, 2017. (Sarahbeth Maney/Special to S.F. Examiner)”

Of the approximately 20 million people practicing yoga in the United States about 82% are women 68% are earning over $75,000 annually, and 71% are college graduates according to the video Yoga Diversity:Introduction. At this point these statistics are not at all shocking because it is precisely this young, educated, affluent demographic that is the receiving end of almost all yoga marketing.  I have yet to see a yoga brand (clothing, mats, props etc.) with a model older than about 29. A cursory google images search of “yoga wear for seniors” might have mistaken seniors, meaning men and women over about 60, for seniors in high school as none of the models appear to be more than 18.  I don’t think there is anything wrong with young affluent women practicing yoga. And perhaps it’s a good thing that no one is marketing to older or underserved demographics yet because you don’t need $100 pants or a $30 yoga block to practice yoga. You just need a little space. I believe there are many many students not yet practicing who might like and benefit from yoga study. In fact it was my now 87 year old grandfather, a former educator himself who started practicing yoga long after retirement, that just a few years ago mentioned perhaps having yoga in every school would be a great benefit to students and society as a whole.

 

Teresita Datu participates in a yoga class at the Silver Avenue Family Health Center in San Francisco, Calif. Wednesday, June 28, 2017. (Sarahbeth Maney/Special to S.F. Examiner)

Right now yoga seems like a trend but, it’s an ancient practice with benefits gaining merit through modern research. It’s here to stay. While having a yoga teacher at school seems luxurious right now I hope that in the not too distant future schools will have a yoga and wellness educator in the same way that we currently have a PE coach or an English/Social Studies teacher. Additionally, health centers will become places of real health, rather than where you go only when you are sick. People will see their doctor for preventative care, advice on things like nutrition and exercise which will be readily available through services like food education and our humble class at Silver Avenue Family Health Center.

Feeling that Yogathon Glow

RISE Yoga for Youth Yogathon 2017 with veteran yogathoners Akin and Jeff at Mission HS

This past Saturday RISE Yoga for Youth hosted their 4th annual Yogathon. Nearly 100 members of the RISE community gathered at the Mission High School gym to offer the benefits of yoga and wellness education to teens throughout the Bay Area.

High School girls from Immaculate Conception Academy greeted guests as they entered the gym and invited them to register, take a look at raffle, and bid on silent auction items.

Mission High School students shared their yoga experiences from the past semester with us and then guided us through warm-ups. Hearing from these students was a testament to teacher Craig who has been leading the Mission HS students for the past two school years.

Adho Mukha Svanasana 

Soon local yoga teachers were leading us through the annual 108 sun salutations. I am so grateful that Martin Scott agreed to lead a section this year. The familiarity of the traditional Surya Namaskar, as taught by Sri Dharma Mittra, flowed through me without effort. These 16 salutations were truly meditative, an easy offering. Even with few breaks and a bottle of coconut water, about an hour and a half later my muscles were getting shaky from the effort and I was noticing where I would be feeling sore the next day. Finally after two hours of movement, Darren Main completed the series with a calming savasana.

Being silly with RISE Yoga for Youth Teachers. 

Aka the Yogi warriors bringing Love to our students every day! 

A year ago I was a member of the RISE community via a single class of my own at June Jordan School for Equity. I have spent the last 11 month growing into the position of Site Director and I have learned a great deal about the administrative and behind the scenes duties that go along with youth yoga. I am even more appreciative of what this organization offers to students as well as teachers. I am humbled to work with such an amazing group of women and men seeking to bring peace, kindness, and love into the lives of everyone they meet.

Thank you to the many kind and generous donors who have helped me to raise over 200% of my original goal. While I have surpassed my personal goal for the year, RISE has a little ways left to go. If you are feeling that yogathon glow and looking for away to keep it going please visit my campaign page here to make a donation. The campaign will remain active through the end of April.

Om Shanti Shanti Shanthi

Teachers and Padmasana photos by Andrew Witmore

“Be Yourself; everyone else is already taken.” Oscar Wilde

Last week I got to play around practicing partner yoga with Mackenzie at the Yoga for Teens Teacher Training Course. Thank you Mackenzie and to all of the lovely ladies in the circle for sharing you time and spirit last week!

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“Be yourself; everyone else is already taken.” Oscar Wilde

If you happen to be in or near NYC, you lucky yogis can join Mack next week at the IYI Institute for the next Yoga for Teens Teacher Training Course.